The flowered obstetrical delivery table service Teleflora today honour the former Michael Kraft of Nanz & Kraft Florists in Louisville , Kentucky , with the fifth one-year Tom Butler “ Floral Retailer of the Year ” Award . David Kraft , co - possessor of Nanz & Kraft Florists , accepted the award on his behalf . The Honorary Award recognise a retail florist and Teleflora extremity who easily exemplifies the legacy of Teleflora ’s former Chairman , Tom Butler . The announcement took piazza at the American Floral Endowment ( AFE ) Fundraising Dinner in conjunction with the Society of American Florists ’ ( SAF ) Annual Convention in Amelia Island , Florida .

Established in 2015 , the “ Floral Retailer of the Year ” Award was created to honor former Chairman Tom Butler , who was devoted to serving as a trust business partner , friend and pioneer to self-governing retail florists across the U.S. and Canada . In addition to lead a superb retail functioning , the awarded florist must show dedication to servicing their residential district , being a firm embassador in the floral industry , and pop the question meaningful counseling to fellow florists .

“ Michael Kraft ’s incredible contribution to the floral manufacture and to his community in Louisville is a rightful testament to Tom Butler ’s legacy , ” said Jack Howard , Executive Vice President of National Accounts at Teleflora . “ Kraft was a part of the Teleflora family for 25 years and we are deeply honored to be naming him as the recipient of this year ’s Teleflora Floral Retailer of the Year Award . In addition to his impactful work in the industry , Kraft is remember as a great function model to fellow florists and a roll in the hay neighbour to his community . We give thanks him for his wonderful influence on the floral community of interests and his legacy will live on here at Teleflora . ”

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Nanz & Kraft Florists has been serve the Louisville community for almost 170 days . Since its opening in 1850 , the floral occupation has been passed down through generations of the Kraft category and now has three stores throughout the urban center . Michael Kraft , a Teleflora partner for more than 25 year , was a co - owner of Nanz & Kraft Florists with his two brothers , Eddie and David . He was a former president of the St. Matthews Business Association and a alumnus of Trinity High School and the University of Kentucky . Kraft fall out at the age of 52 after battling malignant neoplastic disease . He is remember as one of the most electropositive members of the community of interests and is go by his married woman , Allison , and daughters , Lindsey and Shelby .

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