Pen & Petal , Inc. is observe the twentieth anniversary of the marketing communication theory bureau ’s creation . “The theme of a full - divine service agency specialize in the greenish manufacture and establish on horticulture knowledge sprouted for me while I was part of the squad build up the Proven Winners brand , ” say Kerstin Poehlmann , founder and chairperson of Pen & Petal . “ I escort a blank space for us to serve horticulture in a way oecumenical agencies couldn’t . ”Poehlmann , who hold a horticulture degree from her aboriginal nation Germany , joined EuroAmerican Propagators in 1994 , constitute Pen & Petal in 2001 as a boutique representation specializing in horticulture . She has written two books on container gardening and has been deeply necessitate in many industry organizations , include as a former table appendage for AmericanHort and incoming chair of the San Diego County Flower & Plant Association . Over the years , the authority has expanded to serve all aspect of the green reality and its tolerate industries , from floriculture and greenhouse to cannabis , hemp , fruit , and vegetables . In addition , the agency ’s service of process roster remains active , with mark and digital branding , advertising , public relations , and metier at the core , while the executional strategies feed and dilate with the needs and demand of an ever - change communications landscape painting . Today ’s services let in the centre mark and digital , while also append video , photography services , and a full slate of societal and content maneuver to reach buyers wherever they are . “Our clients occur from many different diligence segments , and while how we market vary nearly every daytime , what does n’t exchange is how entrancing the green human beings is , and how much potential it offers , ” Poehlmann say . “ The relationships with clients and industry associate keep everything fresh for me , and I ca n’t wait to see how we spring up alongside the green industry . ”Today , Poehlmann is link up at Pen & Petal by retentive - time squad members , designer Claudia Defibaugh , merchandising & PR specialiser Joli Hohenstein and web / digital designer Olivia Hernandez , as well as dedicated declaration talent include photographers , videographers , and more . “ I owe a large part of Pen & Petal ’s success to my wonderful team and am immensely grateful for their dedication , talent , and creative thinking , ” she says . For more information : Pen & Petal[email protected]www.penandpetal.com
